Friday, August 19, 2011

Final Project Brief

MEDIA ART 1 : MMA1113
Media Art project 01 

Students are required:
- to produce a non interactive media art project to enhance / express words and meaning
- to apply the understanding of visual hierarchy, image / typography manipulations (emotionally and personality)
- to use and apply the advantages of digital media by using motion, transition and rhythm.

Minimum duration 45 seconds
Maximum duration 90 minutes
                                                                                                                       
Submission Format:
CDROM: Must contain 4 folders
Folder #1: all digital documentation of assignment 01
Folder #2: all digital documentation of assignment 02
Folder #3: all digital documentation of assignment 03
Folder #4: all digital documentation of final media art project 01:
- (all your digital working files, research findings and two finals artwork)
-Your FINAL Application should be place outside from these folders + Blog url

A4 sketch:
Please compile and bind your A4skecth for assignment 01, 02, 03 and media art project 01 together.
In media art project 01 section: 
Your A4Sketch should contain:
- Project brief (Name, id, artwork title, artist statement, artwork treatment)
- Mind map
- Any samples and reading materials related to your topic (research)
- Target Audience information + persona
- Idea development (thumbnails & sketches) including sketch for all two concept boards.
- Printouts of your 2 final concept boards.
+Any added segmentation is a bonus

Concept boards
Two A3 mounted on foamboard.
Note: You can always add physical experimental effects or objects on your two concept boards.

Evaluation Criteria:
Artist statement: 6%
Creative Concepts and Expression: 14%
Idea developments: 10%
Concept board: 10%
Total: 40%

Submission: week 13


This final project we don't have a specific title so it is up to us what topic we want to choose and create an video. For my idea now is do an video about university life, using many photos to create a video clip. :)



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